Gap

Designer, Men’s Active

Designed the men’s active line, representing $160 million in annual retail

Researched global markets and special events for new trends, fabrics, and techniques

Ensured seasonal lines to suited both market trends and business strategies

Directed graphic concepts for t-shirt and fleece programs

Completed technical design packages, communicated daily with global vendors, and conducted fit sessions to ensure production-ready presentation samples

Presented seasonal collections to merchandising team, and contributed to store visuals