Bluenotes’
Senior Designer, Men’s Knits
Advanced Bluenotes’ repositioning from a value-based retailer into a denim lifestyle brand under the umbrella of American Eagle Outfitters
Established a new design aesthetic and key item base for men’s knits and graphics
Collaborated on seasonal looks and color palettes, and presented concepts to buyers
Managed full-cycle development of product, including: graphic direction, fabric assortment, sourcing, fitting, washes, and production quality approvals
Supported and guided new overseas vendor base